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Professional Web & Design Studio RAmonka

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Broader term “user experience”

Usability is part of the broader term “user experience” and refers to the ease of access and/or use of a product or website. A design is not usable or unusable per se; its features, together with the context of the user (what the user wants to do with it and the user’s environment), determine its level of usability.

The official ISO 9241-11 definition of usability is: “the extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency and satisfaction in a specified context of use.”

Hard work

Web programming, also known as web development, is the creation of dynamic web applications. Examples of web applications are social networking sites like Facebook or e-commerce sites like Amazon.

There are two broad divisions of web development – front-end development (also called client-side development) and back-end development (also called server-side development).

Front-end development refers to constructing what a user sees when they load a web application – the content, design and how you interact with it. This is done with three codes – HTML, CSS and JavaScript.

Back-end development controls what goes on behind the scenes of a web application. A back-end often uses a database to generate the front-end.

Royal ideas

Branding is the process of giving a meaning to specific company, products or services by creating and shaping a brand in consumers’ minds. It is a strategy designed by companies to help people to quickly identify their products and organization, and give them a reason to choose their products over the competition’s, by clarifying what this particular brand is and is not.

The objective is to attract and retain loyal customers by delivering a product that is always aligned with what the brand promises.

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